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About Perception

Albuquerque, NM - The 2015 Garrity Perception Survey (GPS) results reveal New Mexico residents’ digital media use is on the rise, traditional media as a news source is declining and one-third of the state’s residents think the economy is worse off than two years ago. This year marks the fifth annual survey to be released by New Mexico based public relations firm, The Garrity Group.

A survey commissioned by The Garrity Group Public Relations shows that 42 percent of New Mexico residents feel the State’s economy will be “stronger” two years from now.  In contrast, 35 percent of residents feel it will be “about the same” and 16 percent believe the economy will be weaker two years from now; 8 percent of residents are undecided.

We are grateful and thankful for 2014, especially for all of our new and returning clients Take a look at some of the work that kept us busy this year.

Albuquerque International Balloon Fiesta

For us it is easy to be connected to hot air, especially when it is the largest balloon event in the world! The 2014 Albuquerque International Balloon Fiesta proved to be a successful and busy event for media, with over 800 registered media representatives from 131 organizations and representing seven countries.

Santa Fe-based web design firm, Dsire completely redesigned the Emmy’s webpage (along with many other notable websites) and will be at the Nokia Theatre in Downtown Los Angeles come show time, Monday, August 25, making sure all runs effectively.  They took some time out of their busy schedules to share a little about their experience working with The Garrity Group.

What’s on the minds of New Mexico Hispanics?

Being the only Hispanic majority state in the US, our team asked the same question. Working with New Mexico communities across the state for over 17 years has definitely taught us a lot, but we want to know more.

Researching Hispanics
The Garrity Group asked some of our key contacts to take a short non-scientific survey beginning January 2014. Soon after, the team commissioned a Los Angeles-based writer to speak one-on-one with a diverse number of Hispanics in New Mexico.

Garrity Perception Survey Shows 85% Connected to the Internet

ALBUQUERQUE, NM – A survey commissioned by The Garrity Group Public Relations shows that New Mexico residents are connected to the digital age.  According to the Garrity Perception Survey, 85 percent of New Mexicans use the internet either through a computer or a mobile device.  The survey, released this week, was conducted by Research & Polling Inc., and has a 95 percent level of accuracy.  The annual Garrity Perception Survey started in 2011.

The Garrity Group Public Relations has been honored with the Bronze Anvil Award by the Public Relations Society of America. This is  the second PRSA Bronze Anvil for the firm; the award acknowledges the team’s work for the 2013 Albuquerque International Balloon Fiesta’s social media tactics.

ALBUQUERQUE, NM – For the fourth consecutive year, The Garrity Group Public Relations has been named one of the public relation industry’s top firms in the United States.  Industry trade magazine, PR Week, ranked The Garrity Group as #173 nationally and #41 in the Western United States. 

Back before there was the internet, computers and even the telegraph, a saying surfaced that focused on cobblers who were too busy to create shoes for their own sons and daughters.  What resulted, aside from barefoot kids, was the saying “the shoe makers children have no shoes.” 

"APD needs ‘communications rehab’" - Click here to read the article by Albuquerque Business First (Published April 4, 2014)

 

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