2017 Farm & Ranching Industry GPS Results

Favorability of the farm & ranching industry is high among New Mexico residents.  Overall, 72 percent of all residents have a favorable impression of the farm and ranch industry.

Demographically, favorability is strong across all groups.  The strongest favorability is seen among residents between the ages of 50 and 64 years and an annual income between $40,000 and $60,000.

Geographically, the farm and ranch industry has the highest favorability where there is significant industry activity (85 percent in Eastern New Mexico).

2017 Solar and Wind Industry GPS Results

Favorability of the solar and wind industry is strong among New Mexico residents.  Overall, 66 percent of all residents have a favorable impression of the solar & wind industry.

Demographically, residents in the 35-49 year old age group are the strongest supporters of the solar/wind industry.  In addition, residents with annual incomes less than $20,000 and over $80,000 have strong favorability of the industry.

2017 Mining Industry GPS Results

Favorability of the mining industry is mixed among New Mexico residents.  Overall, 27 percent of all residents have a favorable impression of the mining industry.

Demographically, mining enjoys the strongest support among males as well as residents over the age of 50.  In addition, residents who are registered as Republican and have been in the state for less than eight years have a strong support of the mining industry.

2017 Garrity Perception Survey: Preview

The seventh annual Garrity Perception Survey results are tabulated! In the months ahead we will drill down on what is happening with favorable perceptions in the energy industry. Some entities are seeing a big bump, others a bit of a bust.  Also, how are New Mexico residents engaging the retail market place? We will explore what is happening and provide some insights about who is more prone to shop online and at what price point.

Lessons from the 2016 GPS

The 2016 Garrity Perception Survey provided direction for the business community on how its leaders needs to be more involved in helping to turn around New Mexico’s languishing economy.  It also provided some signs that the presidential vote was a “change” election in the making.

New Mexico Independent Voters Appear to be Ready for Change

The national sea change of politics in both the Republican and Democratic primary has been difficult to miss.  The Republicans have Donald Trump and the Democrats have Senator Bernie Sanders; both represent a non-traditional candidate and unique messaging.  Both are focused on changing what they view as the status quo at the federal level.

The primary election cycle got me thinking to take a look at one of the professions tracked in the annual Garrity Perception Survey: Federal Government Officials.

Garrity Perception Survey Reveals New Mexicans want Business Owners and Executives More Involved with Improving New Mexico’s Economic and Social Issues

For Immediate Release

Contact: Tom Garrity, tom@garritypr.com, 505-898-8689

Reaching the New Mexico Millennial

The New Mexico Millennial (NMM) generation is shifting its access of news and information at a quicker rate than other generations.  The NMM relies upon digital sources (blogs, internet new sites and social networking) more than traditional news and information sources (television, radio, newspaper).

While this shift is reflected in major population centers, the NMM flight from traditional to digital media also highlights a significant rift when compared to all New Mexico residents.

#NMLEG Delivers More Than 138M Impressions at End of Session

The New Mexico Legislative session came to a close on March 21, 2015 and the #NMLEG hashtag (the official hashtag for the New Mexico Legislative Session) has reached more than 138 million timeline deliveries over the 60 days. From January 20, the beginning of the session, through March 21, the end of the session, Twitter has seen the #NMLEG hashtag populated by 4,620 contributors in 44,604 tweets, reaching 8,061,124 individuals. The data is pulled from The Garrity Group’s Hashtracking account. The online conversations ranged from education, health, poverty, the economy, to labor and right-to-work laws and reform.

Favorability of Major Corporations

Major corporations have never enjoyed “favorable” status among New Mexico residents. Since 2011, favorability of major corporations, among New Mexico residents, has declined 7 percent. 


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