Insights
Sustainable Journalism: Michelle Donaldson, KOB-TV Channel 4
Michelle Donaldson is vice president and general manager at KOB-4 TV news. She joins us for a discussion on sustainable journalism.
How to score big with social media offense
Whether it’s football or hockey, basketball or baseball, sporting events tend to bring out the passion from their fans. And with social media, fans can more easily voice opinions in a public manner.
Extinguishing your PR Fyre Before You Get Burned
Fyre Festival was a luxury music festival that was to take place in the Bahamas, feature an all-star lineup and be attended by all the most famous faces.
How to Avoid becoming an Instagram Sensation
Late in December, Instagram unveiled a new update – a horizontal timeline that was to act more like the stories feature and less like other timelines.
The Rules of the Roller Coaster… And Your Business
You never know where a business lesson will surface. During this year’s New Mexico State Fair, while I was waiting for the Ferris wheel to make its 360° turn to load up the next round of riders, I started talking with the ride operator.
Learning to Trust Again in the Age of the Internet
Fake news: Incorrect stories that are generally spread via social media. A term that we’ve been introduced to in recent years and that has rapidly gained popularity with the increased use of social media.
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