Insights

How to Avoid becoming an Instagram Sensation

Late in December, Instagram unveiled a new update – a horizontal timeline that was to act more like the stories feature and less like other timelines.

The Rules of the Roller Coaster… And Your Business

Life

You never know where a business lesson will surface. During this year’s New Mexico State Fair, while I was waiting for the Ferris wheel to make its 360° turn to load up the next round of riders, I started talking with the ride operator.

Learning to Trust Again in the Age of the Internet

Life

Fake news: Incorrect stories that are generally spread via social media. A term that we’ve been introduced to in recent years and that has rapidly gained popularity with the increased use of social media.

Righting Your Mistake With Minimal Impact

Life

We get it. Things happen. As humans, we make mistakes including typos, misunderstandings and even planning inaccurately.

3 Simple Ways to Get Coverage in the Business Section

Media

So you’re a small business owner and the thought of having to market yourself in the media is just something you wish you could afford at some point down the road when business is booming and world hunger has ended.

The Case for Social Media for Your Restaurant

Digital

While some evidence suggests social media could improve self-confidence and relationships among your peers, others believe it’s a fundamental detriment to society. Wherever you land on the spectrum, the truth of it is, your business needs social media.