Event Awareness
Balloon Fiesta

Our integrated approach to event management
incorporates our team’s four-step process of
research, planning, execution, and evaluation.

Community Relations

We help our clients make unique and meaningful
connections in the communities they serve.

Renewable Energy
American Wind Energy Association

We’re raising awareness about the benefits
of wind energy throughout the state
and the nation.

GPS Insights
Film & Motion Picture Industry

The film industry is tied for 3rd among 17
industries in our 2020 Garrity Perception Survey.

Digital Media
Chile Association

Our team manages the brands connected to the most
popular agricultural export and icon of our state,
chile (red and green)!


Issue Management

Renewable energy has many aspects. Our team
defines and manages perceptions of the wind, solar
and transmission industries.

Media Relations
New Mexico Partnership

Helping New Mexico attract new business is core
to our mission, our team generates regional
and national media narratives.

Balloon Fiesta


Chile Association




Our Expertise





2023 Perception Survey

More than a decade of proprietary research that identifies who New Mexico residents trust, what industries we favor and how we access news and information

Industries We Serve

Renewable Energy

New Mexico

Travel & Lifestyle





GPS ANALYSIS: Healthcare Industry

GPS ANALYSIS: Healthcare Industry

GPS Analysis: Healthcare Industry By Tom GarrityThe healthcare profession has some unique challenges when compared to other professions and industries.  Timely access to medical providers, confusing and opportunistic insurance carriers as well as the lingering...

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GPS ANALYSIS: Energy Industry

GPS ANALYSIS: Energy Industry

GPS Analysis: Energy Industry By Amanda MolinaEnergy is a defining issue in New Mexico. New Mexico’s oil and gas industry is fueling New Mexico's private and public sector. In 2022 the industry’s’ success generated recurring revenue for the state which surpassed $9.7...

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2023 Trust of State Government Officials

2023 Trust of State Government Officials

The About Perception Podcast: 2023 Trust of State Government Officials By The Garrity GroupAdd a headline here if you want. Tom Garrity and Matt Grubbs talk about how state government officials are perceived in New Mexico.Full TranscriptTom Garrity [00:00:05] Welcome...

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clients achieved
remarkable successes

Since 1997, the firm has been based in Albuquerque, serving New Mexico. We’ve helped clients in a variety of sectors successfully engage their customers, prospects, and communities in unprecedented ways.

From Albuquerque to Santa Fe, Las Cruces to Farmington, Gallup to Clovis and even from the universe to Roswell and all areas in between our success is seen in the brands that define New Mexico.

Schedule a Consultation

Request a time for your team to address a specific issue, learn more about the Garrity Perception Survey or lets discuss our work on your behalf.

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